📞 For Counselling / Queries: 9217361013
🎓 First Live Lecture: 26th September 2026

10-Week Applied Digital Marketing & AI Program Build practical, job-ready Digital Marketing and Generative AI skills through a 10-week, 60-hour live program in partnership with IBM. Digital Marketing with GenAI is designed to help learners build in-demand marketing skills that businesses actively hire for. The program takes learners from understanding marketing fundamentals to executing real campaigns across social media, search engines, content platforms, email, and AI-powered marketing systems. Unlike traditional courses that focus only on theory or tools, this program emphasizes hands-on execution, portfolio building, campaign optimization, analytics, and AI-powered workflows that marketers use every day. Digital marketing increasingly requires professionals to work alongside AI tools, automate repetitive tasks, create content faster, analyze data efficiently, and scale growth strategies. This program prepares learners for that reality. Across 20 live sessions, learners master content creation, social media growth, performance marketing, SEO, analytics, marketing automation, AI-powered content production, and growth marketing.

The Learning Journey Covers:- 
Digital Marketing Foundations
Marketing Funnels & Customer Journeys
Audience Research & Consumer Behaviour
Brand Positioning & Messaging
Growth Marketing Fundamentals
Content Marketing & Social Media
Content Strategy & Planning
Social Media Marketing & Growth
Copywriting for Conversions
AI-Assisted Content Creation
Performance Marketing
Meta Ads (Facebook & Instagram)
Google Search, Display & YouTube Ads
Campaign Setup & Optimization
Conversion Tracking & Attribution
SEO & Organic Growth
Keyword Research
On-Page & Technical SEO
Content SEO Strategies
Local SEO & Organic Traffic Growth
AI-Powered Marketing Systems
ChatGPT, Claude & Gemini for Marketing
AI Content Workflows
Marketing Automation
AI-Assisted Research & Campaign Planning
Analytics & Growth Optimization
Google Analytics 4 (GA4)
Google Tag Manager (GTM)
Marketing Dashboards & Reporting
Data-Driven Decision Making

Tools You'll Learn:-
Gain hands-on exposure to industry-leading tools, including:
ChatGPT, Claude, Gemini, Canva AI, Meta Ads Manager, Google Ads, Google Analytics 4, Google Tag Manager, Search Console, Semrush, Ahrefs, Mailchimp, HubSpot, Looker Studio, Zapier, Make, n8n, Notion AI and more.